I am Paul PArson

Design leader with exceptional results.

Strategic Design Leadership

With Hands On Experience

paul@prsn.co
DESIGN DIRECTOR
DESIGN DIRECTOR
DESIGN DIRECTOR

Experienced professional
 
in digital design and creative direction. I've led projects with
 
Microsoft, IBM, and NASA. I create 
 
and lead teams to exceptional results.

Driving innovation through strategic vision and leadership

I guide teams to identify business opportunities and develop solutions that achieve product-market fit.

01

Transforming insights into intuitive user experiences

I uncover business challenges, generate insights, and prototype solutions to enhance user experiences.

02

Crafting visually compelling designs that resonate

I deliver meticulously crafted solutions that blend innovative ideas with established design patterns.

03
Get in Touch

Showcasing projects with exceptional results

Explore my individual projects and work I've led to see the power of creative solutions and envision what we can accomplish together.

Microsoft Store on Windows
View Project
Microsoft Store on Windows

Spearheaded the groundbreaking 2021 Microsoft Store redesign, revolutionizing user experience across over a billion devices.

Pro Landscape & Design
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Pro Landscape & Design

Revitalized Pro Landscape & Design's brand and website, elevating their online presence to attract new customers.

Olson Construction Company
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Olson Construction Company

Reimagining a century-old family brand with a fresh website and timeless storytelling for OCC.

IBM Watson
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IBM Watson

Redefined conversational AI with Watson Conversation, delivering intuitive design and empowering chatbot creators worldwide.

I've worked with small startups and huge tech companies

Voices of satisfaction and impact

I enjoy building lasting partnerships and delivering solutions that exceed expectations.

Paul is a brilliant design and critical thinker. He can reduce problems to their core, ask the questions no one else will, and provide huge value from concept to final delivery.
Brian Erickson
Founder at King Grizzly
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Paul Parson is one of the most creative souls I've met. He has a significant capacity to listen deep to what is unique with an organization.
Wes Roberts
Leadership Design Group
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This looks absolutely perfect – Paul totally knocked this one completely out of the park.  Thank you so much for all the hard work that you’ve done!
Paul Valle
Project Manager at NASA
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I have never met someone with a mix of design skill, strategic thinking, leadership, and innovation to match Paul's.
Jeffrey Kranz
Founder at Overthink Group
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Portfolio of Paul Parson | UX, 3D, AI | Designer and Creative Director